South Africa and Africa in general is a booming mobile market. One problem that many people seem to be having is crossing over from prepaid to contract. It’s quite a cumbersome process that frustrates many.
With the mobile market growing at the rapid pace that it is in the developing world there need to be more solutions popping up. I was alerted to one such solution that I think illustrates that market is not only growing in size but in competitiveness too.
Flexicell‘s primary business is to convert prepaid product users to month-to-month contract. They do this in a slightly different way though; by deducting a set amount from your bank account and loading it in to your cell account as airtime month to month. It’s a contract, but month to month. They basically get rid of the long term 24 month tie-in vibe. You simply give them a one month notice period to end your contract and it’s over. Simple and effective apparently.
Apparently the airtime purchasing price on their month to month “contract” is significantly cheaper than prepaid airtime. Which makes it somewhat interesting as a proposition too.
If you’ve given Flexicell a try let me know how it goes.
Good to see local companies innovating in the more steadfast markets.
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