There is a change happening. It’s not coming, it’s already here.
The change is political. Political interest, political curiosity and a craving by South Africans to learn as much as possible about the political situation, past and present, in South Africa.
I’ve felt this change happening for a while. The media focus, the dinner discussions, the coffee debates and late night and early morning TV politics. But now it seems as though it’s true.
Book sales in SA are not great. If you sell 10 000 copies your book has gone “platinum”. That’s pretty bad really. Average sales look for 3 – 6 000 apparently and you’re doing well.
In today’s Mail & Guardian I read an article that says that there is a shift finally taking place and it’s showing in the purchase of politically-orientated books. The article is titled: “Political books go pop” and the basic premise is that recent sales are showing that politically orientated books are dominating the sales charts. People are becoming more concerned with their surroundings and the political state of our nation. This is especially pleasing to me with next years elections in mind. Let the voter education begin. Eventually.
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