DISCLAIMER: I am more than a little biased in presenting the next talented one to you. I believe he stands on merit, but I’ve known Dave for a verrrry long time & we work together (so now you know) proceed forth.. gently >>

“You can never go wrong doing the right thing” is not something one expects to hear as the guiding philosophy of a marketer. Marketing has connotations of being best for the ethically-challenged. Truth and ubuntu have had very little to do with the business-end of marketing – until now.
There is a clear voice coming out of the distortion as business, society and new economies are disrupted by fast.paced technology here in South Africa. Recognised as the foremost authority on social media marketing (neomarketing if you will) by not only UCT’s Graduate School of Business where he lectures; but through agencies like Jupiter Drawing Room – those right on the cutting edge of new tech trend with practical application to the market NOW.
New marketing is a place where radical transparency and authenticity are the rule for those who want strategic advantage. Which is why Dave Duarte (otherwise known as the Marketing Geek) has rocketed into the attention space of those in anxious leadership to provide guidance in turbulent times.
He is young enough to immerse like a digital native into online social networks with gusto. But balances that reality with many business lessons under his belt. And the smarts to form respected strategic alliances with thought leaders across a span of industries and disciplines.

I believe Dave’s genius lies in creating communities & the effortless eventing which spawned South Africa’s first BarCamp with Conrad Strydom; into an alliance with Stormhoek to cultivate SA’s first Geekdinners; and then as a partner in Cerebra into building the wildly popular 27 Dinners. He’s gradually introduced the deepest techies to their previous nemesis: marketers - and forged a strong bond on both sides, with exciting projects born of these gatherings.
He can be found talking about the future of marketing on the move just about everywhere : at conferences, global summits, to MBA classes, in newspapers, magazines, radio and TV, or rocking a dinner for brilliant professors.
All with customary humour and uncluttered concepts for immediate application. Dave’s great fun to be around, as well as being one of those very useful fellows to have on your side when business as you knew it stops making sense.
PS. UCT Business School will be running the Nomadic Marketing course on which Dave serves as course director. Starting on
the 17th July (3days of Web2.0/mobile media & marketing) and due to demand have extended applications till the end of this week :
¡sǝɯıʇ ʎʌɹnʇ.ʎsdoʇ ǝsǝɥʇ uı ʎʇuıɐʇɹǝɔ ǝɹoɯ ɹǝɟɟo puɐ buıʇǝʞɹɐɯ ɟo suoıʇdǝɔɹǝd ɹnoʎ dı1ɟ ʎʇ1nɔɐɟ ɹǝʍod ǝɥʇ & ǝʌɐp sɐ ɥɔʇɐʍ ǝɯoɔ
..and if you can read that you certainly are welcome to join us in this groundbreaking program and put your ability to see things differently to practical use. Come see the likes of Prof Jon Foster-Pedley, Mike Stopforth, Vinny Lingham, Emma Kay, Uwe Gutschow, Heather Ford, Eric Edelstein & many more dazzling minds share their insights.
PPS. Dave also offers customised in-house presentations or specialised courses on neomarketing & social media marketing >> it’s easy to connect in with Dave and the Nomadic Marketing faculty – click here.
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July 3rd, 2007 at 2:14 pm
Thanks Max:) I must agree that you are completely biased!
July 3rd, 2007 at 10:39 pm
So am I and a few others dude – you da man!
September 5th, 2007 at 9:18 pm
Biased or not, it is evident that Dave has gone full circle. Twice probably. Will be fascinating to get to know the guy better and tap into some intellijuice…
I’ve actually been introduced to his blog when I discovered “Manipulation Marketing” and it seems we all work toward the same goals for marketing practices which is fantastic.
Good post Max. Well deserved Rocker too.
July 30th, 2009 at 10:15 am
I must agree that you are completely biased!
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Natural and Technology
January 3rd, 2011 at 1:49 am
Ok so I am not going to tell a lie with you, I just need a backlink. Thanks for understanding!
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